Social Responsibility
We view social responsibility as a long-term commitment to sustainable engagement with the communities and environments in which we operate. We demonstrate this commitment by supporting a wide range of sports, cultural, humanitarian, and environmental initiatives. Through these activities, we help both local and wider communities lead more active and healthier lifestyles, contributing to an improved quality of life.
For many years, the Petrol Group has been one of the leading supporters of Slovenian and regional sports. Through our sponsorships, we contribute to the development of a broad range of sports disciplines and support the achievements and growth of athletes across Slovenia and the wider region. We sponsor individual athletes, sports clubs, national federations, and sporting events at both national and international levels. By supporting sports and culture, we strengthen our corporate reputation while increasing the visibility of our brands.
Competing at the Olympic Games is the ultimate ambition of every elite athlete. Through our long-standing sponsorship of the Olympic Committee of Slovenia – Association of Sports Federations, the umbrella sports organization in Slovenia, Petrol has helped Slovenian athletes pursue and achieve this dream for many years.
We have traditionally maintained a strong presence in winter sports, with our long-standing support for the Ski Association of Slovenia and its national teams standing out in particular. Through this partnership, we have supported athletes across all age categories for many years.
An important chapter of our sports sponsorship story was our long-term partnership with Žan Kranjec, whose outstanding achievements have left a lasting mark on both Slovenian and international alpine skiing.
The Petrol Group is also actively involved in summer sports. As one of the country's major sponsors, we support the Basketball Federation of Slovenia, the Football Association of Slovenia, the Volleyball Federation of Slovenia, the Tennis Federation of Slovenia, the Gymnastics Federation of Slovenia, as well as numerous large and small sports clubs.
In 2025, we continued our partnerships with the Olympic Committee of Slovenia, the Ski Association of Slovenia, the Football Association of Slovenia, and KK Cedevita Olimpija. We also signed a sponsorship agreement with the Ice Hockey Federation of Slovenia and renewed our partnership with the Basketball Federation of Slovenia.
Through our sponsorship partnerships, we supported numerous high-profile events, including the 65th Kurentovanje Carnival, the Fabula Literary Festival, the BledCom Conference, the IIA Slovenia Conference, and the 25th Procurement Conference. We also supported initiatives that encourage young people to pursue engineering, technology, science, and innovation, as well as a wide range of sporting events and organizations, including the FIS Ski Jumping World Cup in Ljubno, biathlon competitions in Pokljuka, the ITF Tennis Tournament, the IBU Biathlon World Cup, and the Youth Sports Games.
In the field of culture, we continued supporting Cankarjev dom, Ljubljana City Theatre, and the Ljubljana Festival.
Sponsorships and donations by the Petrol Group and Petrol d.d., Ljubljana
Humanitarian Projects Involving Employees
As part of our Giving Back to Society corporate volunteering programme, in March 2025 we organized an environmental clean-up campaign around our Koper–Sermin service station and the Škocjanski Zatok Nature Reserve.
In April, to mark World Stray Animals Day, we organized the Helping Paws campaign, collecting food and essential supplies for animals in shelters.
In January 2025, members of the Petrol Club donated five million Golden Points through the Together We Help initiative. These loyalty points were converted into financial donations for the Slovenia Forest Service and Rdeči noski (Red Noses Clowndoctors Slovenia).
To celebrate World Bee Day and the International Day for Biological Diversity, we planted nearly 1,200 nectar-producing trees in the areas surrounding Ljubljana, Maribor, and the Karst region. Almost 50 Petrol volunteers participated in the planting. During 2025, we further enriched forests in the Murska Sobota area with an additional 400 nectar-producing forest trees, bringing the total number of such trees planted to nearly 1,700.
Part of our donations was also allocated to Rdeči noski, whose On-Call Clown programme brought smiles to around 1,000 children in hospital wards across Slovenia.
In cooperation with the Anita Ogulin Association & Friends of Youth Association of Slovenia, we organized food and hygiene supply collection campaigns as well as the Become Petrol's Santa Claus initiative. During the holiday season, we supported socially disadvantaged families with teenagers and brought joy to 251 children with holiday gifts.
We also continued the Cents for a Cause fundraising campaign, originally launched at the end of 2022 in partnership with the Ski Association of Slovenia to support promising young alpine skiers. What began as the Ski Cents initiative has since expanded to include other sports, and in 2025 we also extended support to young volunteer firefighters.
Thanks to customers who chose to round up their purchases at Petrol service stations, we raised EUR 268 thousand for talented young athletes and EUR 108 thousand for volunteer fire brigades. Since the launch of the Cents initiative, we have raised and donated more than EUR 900 thousand in total.